ASIATODAY.ID, JAKARTA – The Ministry of Tourism and Creative Economy of the Republic of Indonesia is targeting revenues of around US$5 billion-US$6 billion from health and fitness-based tourism.
Minister of Tourism and Creative Economy Sandiaga Uno said that one of these targets is supported by the Special Economic Zone (KEK) Sanur, Denpasar, Bali.
“We want to turn being healthy and fit into an economic resource. So that is the potential that we will target to create US$5 billion-US$6 billion in revenue from health and fitness-based tourism,” said Sandi in a weekly press conference, Monday (30/10/2023).
The soft opening of the Sanur KEK will be held at the end of 2023, and will officially operate in 2024. This first health KEK in Indonesia is expected to serve tourists, both domestic and foreign, to get wellness tourism, as well as healing in Bali.
Sandi revealed that almost US$11 billion of Indonesian people’s money was used for medical treatment abroad. Apart from that, it is recorded that as many as 600,000 to 2 million Indonesians go abroad for health tourism.
With the presence of the Sanur KEK, people can get health facilities in Indonesia without needing to go abroad. Apart from that, the presence of the KEK with an area of 41.26 hectares is predicted to reach around 60,000 to 80,000 new and quality jobs.
For information, the Sanur KEK carries the concept of health development and is the first health KEK in Indonesia. This KEK is also a tourism KEK that is oriented towards the natural nuances and beauty of Sanur and Segara Ayu beaches, Bali.
Apart from providing international standard health facilities, this KEK also provides other facilities such as hotels and MICE, Etnomedicinal Botanic Garden, and Commercial Center, convention hall, and wellness market retail area to support industry in the area. (AT Network)
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